Have you ever heard about ‘Adjusted Consolidated Segment Operating Income (CSOI)’? It is new accounting metric came from a dot com company going IPO this fall. Recent headline in Wall Street Journal (WSJ) says, “Groupon, whose IPO is expected to value the company at $20 billion, has highlighted in regulatory filings something it calls ‘adjusted consolidated segment operating income,’ or adjusted CSOI. Investors and analysts said that draws attention away from marketing costs, which are causing the company to hemorrhage [...]